Continuing the “selling in the times of the pandemic” series, we publish a new post. This time it will be about trust.
According to the Salesforce report, on which we base most of the materials published recently,
83% of Sales Reps report that the importance of building trust before a sale increased in the recent times“Source: link
Simply put, to sell you need to win the trust first.
It should be added that the current situation caused by the spread of the COVID-19 virus requires new ways for Sales Professionals to adapt to changes taking place on the market.
Adaptation is key as both sellers and customers face unprecedented challenges.
To assure the customer that He or She made a good decision in buying your product or services, you have to maintain the trust you won before the sales.
80% of Sales Professionals report, the increased importance of building trust after a sale“Source: link
It is hard to consider the statistics quoted above as a great discovery. The vast majority of sellers realized the importance of trust in the selling process earlier, before the pandemic.
What has really changed is “growing importance”. It does not mean that trust was not important before the pandemic, it means, that trust is now even more important. The main difference is in scale. We need to put much more effort to build strong relationship based on trust.
Building trust is a laborious and slow process. Sales Pros need to be very patient. Regardless of whether the current situation persists and for how long, once you win the trust, it will pay off.
It becomes more complicated when the Sales Rep is contacting many clients – nothing new here. It is extremely hard to keep all the important information about your clients – not to mention some details, and any mistake can be disaster. It is really difficult to work without any tool supporting the work on the daily bases. One of the tools most professionals use is tailored CRM system. The growth that we observe in the adaptation of CRM systems and other technological tools supporting the work of specialists in various fields is huge!
In our opinion – and over 150,000 companies around the world, CRM from Salesforce is the best tool available on the market. What is even more important to us – it is confirmed by the opinion of our satisfied customers.
We are ready to help! Just let us know.
Grow with Salesforce!
Related posts on our blog:
- What is CRM?
- What is Salesforce?
- Basic Salesforce functionalities
- The better way of presenting the data
- CRM? Start with Essentails!
- Grow with the Essentials
- The client won’t wait
- Be mobile!
ME PL Solution Team